Sand table simulation

Through the simulation of enterprise management, developing teamwork,
and comprehensively enhancing management capability

Importance of sand table simulation

  • Expanding knowledge system in various aspects

    Benefiting trainees in the strategic management, marketing management, production management, financial management and HR management

  • Improving the overall capabilities

    Benefiting trainees in the win-win cooperation concept, big-picture thinking, teamwork, personality and career positioning

  • Growing from theory to practice

    Enabling the trainees to grow from theory to practice, and vice versa, enhancing their decision-making ability and long-term planning ability

KNX commercial competition

Eight start-ups, 30 hours, a smoke-free commercial race ...

Business mission

Founding and operating a smart device company, which eventually gets listed after the round A, B, C financing.
The winner is the one with the highest market valuation.

  • Start-up

    Setting up a team and introducing the main background
    Introducing the training schedule

  • Strategy

    Discussing and determining the game strategy
    Assigning roles

  • Q1 in round A commercial competition

    Elevator speech
    Initial funding

  • Q1 in round B commercial competition

    Getting approval from
    VIPs at industry summit

  • Q3 in round C commercial competition

    Winning investment and finding
    partners in roadshows

  • Discussion and summary

    Each team discuss
    and sum up the performance in
    training under the
    guidance of the trainer

Preparation for commercial competition: Founding company & seed financing

Founding a company, drawing and presenting corporate posters to win start-up capital.


Start-up:Founding company & seed financing

Issue the first task book

Strategic meeting: Round table meeting

The teams discuss and identify the market positioning, role assignment and business strategy.


Round table meeting

Operation: three rounds of commercial competition

Setting up the three rounds of commercial competition: Q1, Q2 and Q3; all members need to be familiar with market rules, so as to operate the company efficiently and make profits.

Strategy:Round table meeting


Financing: three rounds of financing

Setting three different financing methods in three rounds,
namely poster story, industry summit and road show.
Each teams need to work hard to get the favor of investors.

Financing: three rounds of financing

Summarizing and reflecting: Management meetings & Awards for listed enterprise

A management meeting is held after each quarter of commercial competition to review the strategy implementation and formulate the action plan for the next quarter.
In the final part of the training, summarizing and sharing experience, announcing and giving awards to the final winner.


Strategy:Round table meeting

KNX's sand table model

Based on the classic "world trade" model, fully reproducing the core elements of the commercial competition and helping participants
to experience real business operations. With intense and interesting plots, the participants can fully demonstrate their ability and personality.
For enterprises, it renders high degree of distinction and capability test

  • The commercial competition developed for iPad supports real-time data updating, so the trainees can makes timely decision-making according to market changes. The whole process is operated on the iPad operation, which is more suitable for youth, and significantly enhances the trainees' operational experience and ease of use;
  • The commercial competition is developed and configured based on the real market environment to simulate the financing and listing of enterprise. The trainees can create a better business sense with their experience gained through different rounds of financing, industry summits and road shows;
  • The team's tacit understanding, communication and role assignment are tested in the whole process, which shall be established in the interaction. In addition, the role of NPC (non-player character) is designed, and each team choose a different target person, triggering the task and obtaining generous rewards after completing tasks;
  • Setting multiple different roles in KNX’s sand table model to simulate the real work scenarios, encourage one-to-one and one-to-many interaction and reduce the disguise of training.
  • The commercial environment in reality is changing, the commercial competition simulates a dynamic market system. In combination with the market hot spots, it integrates with the customers' businesses to provide customers with customized operations.

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